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Delivering Metadata Tagging Support for a Global Entertainment Leader

Delivering Metadata Tagging Support for a Global Entertainment Leader

We helped a leading global entertainment company enhance content discovery and distribution for its streaming platforms through expert metadata tagging and library operations support. By embedding a purpose-built team within the client’s ecosystem, we enriched content with detailed contextual data, optimized ad placements, and supported downstream distribution workflows—improving operational efficiency and, ultimately, the viewer experience.

Challenge

Our client, a leading global entertainment company, needed to enhance its streaming content distribution by adding rich, accurate metadata to thousands of titles across multiple brands and platforms. Internal constraints—including a lack of specialized in-house expertise, cost reduction mandates and the need to maintain high output—drove the search for a trusted partner.

 

The initiative called for a scalable team skilled in creative, editorial and technical tagging. The team also needed to be capable of working with the client’s proprietary tools and workflows and able to work effectively with diverse content, from sports to blockbuster franchises. 

Solution

We assembled a dedicated team of full-time specialists with backgrounds in writing, content management and entertainment production. Working within the client’s systems, the team: 

  • Applied detailed metadata tagging for titles, characters, locations, objects, groups, eras and timelines 
  • Reviewed and adjusted automated ad break placements to protect the viewing experience 
  • Coordinated title preparation, content ingestion and library operations to ensure downstream readiness 
  • Scaled up to meet peak production demands, reaching more than 30 team members during high-volume periods 
  • Took on additional projects, including AI quality assurance and specialized tagging for major franchise content 

Outcome

We continue to serve the client as a proven and trusted vendor for metadata operations, recognized for our quality servicesflexibility and ability to quickly scale. Our support has contributed to enhanced content discoverability, provided continuity through vendor transitions, and supported the client’s cost-containment goals without sacrificing quality or output. 

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